A mix of post types is best for achieving the Twitter goal trifecta: awareness, engagement and clicks back to your domain. So what’s with the glut of throwaway photos cluttering my feed?
If you're using "senior US official" as source, just type ¯_(ツ)_/¯ instead. — Anthony De Rosa (@AntDeRosa) January 8, 2015 HAHA. Truth to power.
The other day a former colleague sought my counsel on a social media issue: Using IFTTT.com to make Instagram photos show up on Twitter as an image rather than a link to Instagram. Honestly I hadn’t thought about IFTTT (If This Then That) for a long time, and I was grateful for the reminder. For[…]
Whoever thought to write this New York Times tweet in all caps deserves a bonus: SOME CONTRACTORS IN NEW YORK CITY ARE EXPERIMENTING WITH NEW, QUIETER ELECTRIC JACKHAMMERS http://t.co/DWrALoEKO8 — The New York Times (@nytimes) December 20, 2014 Wit: Maybe not a lost art after all.
This morning I received a cheerful email invitation to “meet LinkedIn Job Search: a smart app that simplifies your job hunt.” If you’re as mildly intrigued as I was, read on. According to LinkedIn, with the new app, “opportunity doesn’t just knock. It also sends notifications.” Clever enough tagline, but job-search alerts are nothing new. Indeed[…]
Google Plus For Journalists A Newspaper SEO’s Mandate (And Challenge) One of my main objectives for the current quarter is to get every author on staff at my publication signed up for Google+ and Google Authorship. The reasons for doing so are well-documented, but it’s still a challenge convincing people it’s worth their while to[…]